From: Debra Goldentyer (goldenty@haas.berkeley.edu)
Date: Fri May 31 2002 - 13:15:39 PDT
Yes, that tour is nice. But it is pictures only; it's not really an
informational brochure. The brochures I'm working with are heavy with
information. Information that precisely matches that already on the
website: faculty lists, course lists, etc.
The advantage of keeping all the "brochure information" in one place is
that it's less overwhelming. A link to our faculty list might cause the
user to be distracted by faculty information and have trouble getting back
to the brochure.
UCLA Anderson b-school does the separate brochure thing, with separate
faculty lists and everything
Main site: http://www.anderson.ucla.edu/
Brochure: http://www.anderson.ucla.edu/programs/mba/
Wharton combines the look and the information
Main site: http://www.wharton.upenn.edu
Brochure: http://www.wharton.upenn.edu/mba/admissions/index.html
I do appreciate the debate--what makes webnet so good!
D.
At 12:57 PM 5/31/2002 -0700, Aron Roberts wrote:
>At 12:49 -0700 2002-05-31, Sara Leavitt wrote:
>>Yes, I think from user perspective it is jarring to go from a page that
>>was designed to take advantage of the web's features to a more
>>"brochure-like" design. I would suggest putting the "brochure" under the
>>heading of "Take the Tour" so that it would be clear that the info was
>>supplementary/redundant.
>
> One representative -- and I believe elegant -- instance of a transition
> between 'Web-like' and more 'brochure-like' designs can be seen when
> contrasting the online tour of the Berkeley campus:
>
> http://www.berkeley.edu/tour/
>
>to the page linking to this tour:
>
> http://www.berkeley.edu/about/
>
>Aron Roberts
>Workstation Software Support Group
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>Webnet information is available at <URL:http://webnet.berkeley.edu/>.
_______________________________
Debra Goldentyer
Web Editor
University of California, Berkeley, Haas School of Business
510-643-3847 / goldenty@haas.berkeley.edu
http://haas.berkeley.edu/
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